STEP 1
Connect Birdeye and SEMrush
Save credentials in WEXTL once. We store them encrypted and reuse the authorization across every workflow [3]. No coding or API skills required.
Birdeye and SEMrush Integration
Connect Birdeye and SEMrush to automate marketing workflows. Trigger events from one app, run actions in the other and use AI to make smart decisions. Integrate apps in 3 simple steps - no code required.
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Learn about Birdeye and SEMrush
Detailed info you need to know about Birdeye and SEMrush integrations in WEXTL. Explore which modules apps support and how you connect them.
How to connect Birdeye to SEMrush
Set up your Birdeye and SEMrush integration in 3 simple steps [2] — no coding required. Up to 10 minutes setup.
STEP 2
Build a workflow
Paste selected Birdeye and SEMrush nodes onto the canvas [4], or describe what you want and WEXTL wires the flow together with AI Builder.
STEP 3
Map your data
Choose which fields need to sync between Birdeye and SEMrush. Use filters or leverage a JS custom code step in between — everything is on the canvas.
How does the integration between Birdeye and SEMrush work in WEXTL?
WEXTL exposes actions and triggers for Birdeye and SEMrush that help you connect apps and automate repetitive tasks [1]. A trigger is an event that happens, an action — a step that performs when the event has occurred.
Birdeye triggersSEMrush actions
Birdeye modules
- Add Aggregation SourceAdds a review-aggregation URL (e.g. a Citysearch or Yelp profile link) to a location.
- Add Business Integration MappingAdds a location to an integration and sets it active.
- Add Business MediaAdds media (publicly accessible URLs — no file upload) to a business profile.
- Add Competitor Aggregation SourceAdds a review-aggregation source URL for a competitor location.
- Add Products To LocationsAdds already-created products (by ID) to the Google profile of the business set in headers.
- Add Ticket CommentAdds a comment activity to a ticket.
- Assign Tags To ReviewsAssigns a tag to every review matching the given filter.
- Associate Custom FieldSets the value of a custom field for one business/location.
- Create BusinessCreates a new sub-account business under a reseller.
- Create Competitor Child BusinessCreates a new child business under a competitor enterprise. Documents no request body.
- Create Competitor EnterpriseCreates a new competitor enterprise for an account, optionally linked to a known competitor.
- Create Contact Check-inRecords a customer check-in for a location, used to trigger review-request campaigns.
- Create Contact Check-in (V2)Records a customer check-in for a location, including communication preferences.
- Create Contact Us RequestSubmits a Contact Us form entry into the Birdeye Inbox.
- Create Conversation Webhook SubscriptionSubscribes a URL to receive conversation-messenger webhook events (conversation created/updated/closed, message added).
- Create Custom CardCreates a custom card on a business's public profile.
- Create Custom FieldCreates a custom field definition for a business's contacts/customers.
- Create Event SubscriptionCreates a webhook subscription that listens for a Birdeye event and delivers it to a URL you provide.
- Create Google AnswerAdds an answer to an existing Google Q&A question. Only one answer per question is allowed for the account owner.
- Create Google QuestionPosts a new question and its answer to a business's Google Q&A profile.
- Create Google ServiceCreates a new Google Business service for the account.
- Create ListingCreates a full business listing (profile, hours, media, per-directory overrides) for syndication to 50+ directories.
- Create Product ListingCreates a product listing on the Google Merchant account linked to the Birdeye account.
- Create Review TagsCreates one or more new tags in the account.
- Create Scheduled Social PostSchedules or immediately posts content to a supported social site (Google Business Profile, Facebook, Instagram, LinkedIn, Twitter).
- Create SurveyCreates a new survey from a page/question structure and lists it on the survey list page.
- Create Survey ResponseSubmits a survey response using the survey's own JSON structure (as returned by Get Survey).
- Create TicketCreates a review, untagged, or survey-response ticket.
- Create UserInvites/creates a Birdeye dashboard user for a business.
- Deactivate ListingDeactivates listing syndication for a business across the directories Birdeye publishes to.
- Delete Aggregation SourceRemoves an aggregation source from a location.
- Delete All Google Questions And AnswersDeletes all Google Q&A on the given business.
- Delete a UserRevokes a user's access from a business.
- Delete BusinessDeletes a business.
- Delete Business MediaDeletes one or more media items from a business profile.
- Delete ContactDeletes a contact, optionally scoped to specific locations.
- Delete Contact By IdDeletes a contact by its enterprise customer id.
- Delete Custom CardDeletes a custom card from a business's public profile.
- Delete Custom FieldDeletes a custom field definition.
- Delete Event SubscriptionCancels an event webhook subscription so Birdeye stops calling its URL.
- Delete Google AnswerDeletes a Google Q&A answer you posted.
- Delete Google QuestionDeletes a Google Q&A question you created. Deleting a question also deletes its associated answers.
- Delete Google ServicesDeletes existing Google Business services from an account. Changes apply across every location mapped to the services.
- Delete Product ListingsDeletes products from Google Merchant Center and Birdeye for the given product IDs.
- Delete Review TagDeletes a tag from the account.
- Delete Social PostDeletes a scheduled or published post created through the public API. Deleting a published post is supported for Facebook, Google and LinkedIn.
- Fix ListingPublishes the business's presence information to 50+ online listing directories.
- Get Average Response Time By LocationReturns location-wise average review response-time metrics.
- Get Average Response Time Over TimeReturns average review response-time trends over time, with an optional previous-period comparison.
- Get Birdeye ImpressionsReads Birdeye-profile impression counts, optionally broken out by location.
SEMrush modules
- Compare Backlink SummariesRetrieves backlink totals for several targets at once.
- Compare DomainsRetrieves keywords compared across several domains.
- Get API Unit BalanceReturns the remaining API units on the connected account.
- Get Backlink OverviewReturns the backlink totals for a target.
- Get Domain OverviewReturns a domain overview for one regional database.
- Get Keyword MetricsReturns the latest search metrics for one keyword.
- Get Subdomain OverviewReturns the search overview for one subdomain.
- Get Subfolder OverviewReturns the search overview for one subfolder.
- Get URL OverviewReturns the search overview for one URL.
- List AnchorsRetrieves the anchor texts that point at a target.
- List Authority Score ProfileRetrieves how referring domains spread across authority scores.
- List Backlink CategoriesRetrieves the categories assigned to a backlink target.
- List Backlink CompetitorsRetrieves domains with a similar referring-domain profile.
- List Backlink GapRetrieves referring domains compared across several targets.
- List Backlink HistoryRetrieves monthly backlink history for a target.
- List BacklinksRetrieves the backlinks that point at a target.
- List Broad Match KeywordsRetrieves broad-match keywords for a phrase.
- List Domain Ad CopiesRetrieves the distinct ads a domain is running.
- List Domain Ad HistoryRetrieves past paid keywords for a domain.
- List Domain CompetitorsRetrieves domains that compete in paid search or shopping.
- List Domain Organic KeywordsRetrieves the organic keywords a domain ranks for.
- List Domain Organic URLsRetrieves ranking pages or subdomains for a domain.
- List Domain Overview HistoryRetrieves a domain overview over time.
- List Domain Paid KeywordsRetrieves the paid search keywords a domain bids on.
- List Domain Ranks by DatabaseRetrieves a domain overview for each regional database.
- List Indexed PagesRetrieves indexed pages and their backlink counts.
- List Keyword Ad HistoryRetrieves past ads that ran on a keyword.
- List Keyword DifficultyRetrieves how hard it is to rank for one or more keywords.
- List Keyword Metrics by DatabaseRetrieves one keyword's metrics in each regional database.
- List Keyword Metrics for Several KeywordsRetrieves metrics for keywords separated by a semicolon.
- List Organic CompetitorsRetrieves domains that compete in organic search.
- List Organic ResultsRetrieves the organic results for a keyword.
- List Paid ResultsRetrieves the paid results for a keyword.
- List Question KeywordsRetrieves question phrases related to a keyword.
- List Ranked DomainsRetrieves the ranked domains in one regional database.
- List Referring Category ProfileRetrieves the category mix of sites that link to a target.
- List Referring DomainsRetrieves the domains that link to a target.
- List Referring Domains by CountryRetrieves referring domains grouped by country.
- List Referring IPsRetrieves the IP addresses that link to a target.
- List Referring Top-Level DomainsRetrieves referring domains grouped by top-level domain.
- List Related KeywordsRetrieves keywords related to a phrase.
- List Shopping Ad CopiesRetrieves the distinct shopping ads for a domain.
- List Shopping KeywordsRetrieves the shopping keywords a domain shows for.
- List Subdomain Ad CopiesRetrieves the distinct ads for a subdomain.
- List Subdomain Organic KeywordsRetrieves the organic keywords a subdomain ranks for.
- List Subdomain Organic PagesRetrieves the ranking pages on a subdomain.
- List Subdomain Overview HistoryRetrieves a subdomain overview over time.
- List Subdomain Paid KeywordsRetrieves the paid keywords for a subdomain.
- List Subdomain Ranks by DatabaseRetrieves a subdomain overview for each regional database.
- List Subfolder Ad CopiesRetrieves the distinct ads for a subfolder.
Frequently asked questions
Common questions about connecting Birdeye and SEMrush.
Connect your Birdeye and SEMrush accounts once, pick a trigger in one app and an action in the other, then map the fields so data flows automatically between them. [3]
Example: when Birdeye's "Watch Conversation Events" fires, WEXTL can "Compare Backlink Summaries" in SEMrush. Birdeye has 2 triggers (including Watch Conversation Events and Watch Events); SEMrush has 60 actions (including Compare Backlink Summaries, Compare Domains, and Get API Unit Balance). Add filters and transforms between steps when you need them. [1]
Yes — the integration works in both directions. Use each app's triggers to start a workflow and the other app's actions to update it. [2]
No. Birdeye-to-SEMrush automations are built visually on the canvas. You can optionally add custom JavaScript with Functions when you need advanced logic. [4]
Yes. Trigger-based automations start the moment Birdeye (or SEMrush) fires a new event — webhook-backed apps run within seconds, and polling-only apps re-check on a schedule you control. [7]
A first automation typically takes 5–10 minutes: connect each app's credential once, drop a trigger + action onto the canvas, map the fields, and turn the workflow on.
You can build your Birdeye + SEMrush automation on a 3-day trial with every feature unlocked. Cancel anytime. For your protection, a small deposit is charged to your card when your trial starts. It counts toward your first payment and is non-refundable. [8]
References
List of sources used to gather information about the Birdeye and SEMrush integration.
- Birdeye and SEMrush integration source code, module specs and credentials implementation.
- Our Birdeye and SEMrush integration documentation, structured input and output parameters, scopes, and authentication methods.
- Official vendor API documentation for Birdeye and SEMrush — used to verify field meanings, authentication flows, and anything our own specs don't fully capture.
- WEXTL® visual workflow builder, anonymized data from our technical support team.
- Birdeye integration information
- SEMrush integration information
- WEXTL® Scheduling
- WEXTL® Pricing and Trial
- WEXTL® Apps Library