STEP 1
Select Custobar in workflow
Pick Custobar app in the workflow builder [4] - just one click to select the app.
Custobar Integration
Customer data platform for retail — unified profiles, segments, and campaigns. Connect Custobar campaigns and audiences to CRM, advertising, and analytics workflows. When Watch Customers arrives, automatically continue with Get Campaign Statistics or List Customers.
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Supported triggers and actions for Custobar integration
Triggers can detect changes in Custobar and run actions that can create, search or modify data inside Custobar automatically [3] — exactly how you set them.
- Watch CustomersMonitor new or updated customers in Custobar.
- Watch EventsMonitor new events in Custobar. This trigger periodically checks for customer activity such as browsing, purchases, or engagement and returns new events for use in automation workflows.
- Watch ProductsMonitor new or updated products in Custobar.
- Get Campaign StatisticsRetrieve campaign performance statistics from Custobar. Access campaign details, audience metrics, and engagement data to analyze marketing performance and optimize campaigns.
- List CustomersRetrieve customer profiles from Custobar. Use filters and limits to search and process customer data for reporting, synchronization, or automation workflows.
- List EventsRetrieve event data from Custobar. Use this module to track customer interactions such as browsing, purchases, and engagement for analysis or automation workflows.
- List ProductsRetrieve product data from Custobar. Use this module to search and process product information for synchronization, reporting, or automation workflows.
- Import CustomersImport customer profiles into Custobar.
- Import EventsImport customer events into Custobar. Send one or multiple events such as browsing activity, purchases, or engagement data to track customer behavior and power analytics and automation.
- Import ProductsImport or update product data in Custobar. Send one or multiple products with pricing, availability, and attributes to keep your product catalog up to date for segmentation and marketing automation.
- Import SalesImport sales data into Custobar. Each record represents a single line item in a transaction, including product details, pricing, and customer information for accurate tracking and analysis.
- Import ShopsImport or update shop information in Custobar. Send shop details such as name, contact information, and location to manage and organize your sales channels.
- Make An API CallPerforms arbitrarily authorized API request.
How to integrate Custobar in automation workflow?
3 simple steps to make your Custobar connected with other apps in automation workflows on WEXTL. Up to 10 minutes integration set up.
STEP 2
Connect Custobar
When prompted, authorize access to Custobar in WEXTL once. Custobar credentials are encrypted and never shared with WEXTL. Authorization will be reused in any future API calls [3].
WEXTL wants to integrate with your Custobar account. Approve?
STEP 3
Build a workflow
Build your workflow with Custobar yourself or with WEXTL® AI Builder. Connect Custobar to any available integrations [5], or use HTTP node to go beyond them.
Custobar
How Custobar connects and integrates with WEXTL
Save and approve your credentials once — WEXTL® stores authorization information encrypted and reuses the authentication whenever Custobar app is called in workflows. That allows your marketing automations to run without your attention, per defined schedule [7]. Explore documentation [6] for a detailed list of fields that Custobar supports.
The following table illustrates what fields Custobar integration require during authorization flow inside our workflow builder [4].
Video slide demonstrates how Custobar is connected in WEXTL builder [4].
| Field | Type | Help |
|---|---|---|
API KeyRequired | password | Enter your API key. You can create one in your account under Integrations → API Keys. |
Connect Custobar to popular apps on WEXTL
Enter a name of the other app you want to sync with Custobar below. Click on selected app to explore integration options with Custobar. If the app you search for is not available in WEXTL yet, you can use HTTP node [10] instead to integrate it directly.
Example automation with Custobar integration
Select Watch Customers trigger from Custobar - this will be a starting point in your automation. Whenever event happens in Custobar, workflow will start [7] from Watch Customers node.
Search for Import Customers, connect it as the next step of integration sequence. You can use filters between Watch Customers and Import Customers, so only important data pass from Watch Customers to the next step. WEXTL gives you full control over the process of Custobar automation. All parts of workflow are visible on the canvas [4].
Custobar on WEXTL has 13 modules for combining marketing automations. Explore Custobar documentation for more.
Video slide demonstrates how Watch Customers and Import Customers [6] nodes are used in Custobar workflow.
Frequently asked questions
Common questions about automating Custobar in your workflows.
Custobar has 3 triggers, including "Watch Customers", "Watch Events", and "Watch Products". Triggers are start points of the workflow, and automations may start from them.
Integration has 10 actions, including "Get Campaign Statistics", "List Customers", and "List Events", and more. Refer to our Custobar Documentation for detailed inputs and outputs.
No. Most automations are built visually on the canvas by picking triggers, actions, and mapping fields. You can add custom JavaScript with Functions when advanced logic is needed — but our customers do that in rare cases [4].
Yes. Connections are authenticated per account, credentials are encrypted at rest, and you can enforce approvals and team-level access controls on any automation.
The Custobar integration on WEXTL runs directly on its vendor public API — every field name, authentication method, and rate limit is controlled by Custobar official API and covered in documentation [3]. WEXTL handles the request signing and pagination for you.
Absolutely. Where Custobar provides native webhooks, you can use instant triggers to eliminate polling delay. For custom webhooks, WEXTL offers Custom Webhook node, so you can start automation whenever Custobar or any other service sends event to webhook URL.
WEXTL is an AI-first visual canvas. The platform allows you to describe automation in plain text — and AI will wire nodes for Custobar inside the workflow builder [4]. You can also use built-in workflow nodes (AI Agent, Human in the Loop, Condition, Aggregate Results) in pair with Custobar modules to craft complex integration flows with branches, filtering, and conditional logic. There are absolutely no limits of what you can build.
References
List of sources used to gather information about the Custobar integration.
- Custobar integration source code, module specs and credentials implementation.
- Internal Custobar integration documentation, structured input and output parameters, scopes, and authentication methods.
- Official Custobar vendor API documentation — used to verify field meanings, authentication flows, and anything our own specs don't fully capture.
- WEXTL® Visual Workflow Builder, anonymized data from our technical support team.
- WEXTL® Apps Library
- WEXTL® Custobar App Documentation
- WEXTL® Workflow Scheduler
- WEXTL® HTTP node documentation