STEP 1
Select Sprout Social in workflow
Pick Sprout Social app in the workflow builder [4] - just one click to select the app.
Sprout Social Integration
Social media management platform for publishing, engagement, analytics, and brand monitoring. Connect Sprout Social campaigns and audiences to CRM, advertising, and analytics workflows. When Watch Cases arrives, automatically continue with Create a Publishing Post or Get a Publishing Post.
3-day trialCancel anytimeUp to 10 minutes quick set up
- GDPR
- Data Encryption
- 2FA
- Local Data Region
Supported triggers and actions for Sprout Social integration
Triggers can detect changes in Sprout Social and run actions that can create, search or modify data inside Sprout Social automatically [3] — exactly how you set them.
- Watch CasesTriggers when a new case is created.
- Watch MessagesTriggers when a new message is received.
- Watch Post AnalyticsTriggers when analytics for a post are updated.
- Watch Topic MessagesTriggers when a new topic message is received.
- Create a Publishing PostCreates a publishing post on the designated platform.
- Get a Publishing PostRetrieves a publishing post from the service.
- Get CasesReturns a single cases.
- Get Customer Case QueuesRetrieves all customer case queues.
- Get Customer GroupsRetrieves all customer groups.
- Get Customer ProfilesRetrieves all customer profiles.
- Get Customer TagsRetrieves all customer tags.
- Get Customer TeamsRetrieves all customer teams.
- Get Customer TopicsRetrieves all customer topics.
- Get Customer UsersRetrieves all customer users.
- Get MessagesRetrieves detailed data and metadata about your Sprout messages.
- Get Owned Profile AnalyticsRetrieves profile activity broken down by day for an owned profile.
- Get Post AnalyticsRetrieves post analytics including message content, metadata, and lifetime activity metrics.
- Get Topic MessagesRetrieves messages from a specific topic.
- Get Topic MetricsRetrieves metrics of a specific topic.
- Make an API CallPerforms an arbitrary authorized API call.
How to integrate Sprout Social in automation workflow?
3 simple steps to make your Sprout Social connected with other apps in automation workflows on WEXTL. Up to 10 minutes integration set up.
STEP 2
Connect Sprout Social
When prompted, authorize access to Sprout Social in WEXTL once. Sprout Social credentials are encrypted and never shared with WEXTL. Authorization will be reused in any future API calls [3].
WEXTL wants to integrate with your Sprout Social account. Approve?
STEP 3
Build a workflow
Build your workflow with Sprout Social yourself or with WEXTL® AI Builder. Connect Sprout Social to any available integrations [5], or use HTTP node to go beyond them.
Sprout Social
How Sprout Social connects and integrates with WEXTL
Save and approve your credentials once — WEXTL® stores authorization information encrypted and reuses the authentication whenever Sprout Social app is called in workflows. That allows your marketing automations to run without your attention, per defined schedule [7]. Explore documentation [6] for a detailed list of fields that Sprout Social supports.
The following table illustrates what fields Sprout Social integration require during authorization flow inside our workflow builder [4].
Connect Sprout Social
API Key*Text
••••••••
Demonstration of Sprout Social connection step inside WEXTL Workflow Builder [4].
| Field | Type | Help |
|---|---|---|
API KeyRequired | password | You can generate an API Key via |
Connect Sprout Social to popular apps on WEXTL
Enter a name of the other app you want to sync with Sprout Social below. Click on selected app to explore integration options with Sprout Social. If the app you search for is not available in WEXTL yet, you can use HTTP node [10] instead to integrate it directly.
Example automation with Sprout Social integration
Select Watch Topic Messages trigger from Sprout Social - this will be a starting point in your automation. Whenever event happens in Sprout Social, workflow will start [7] from Watch Topic Messages node.
Search for Upload Simple Media, connect it as the next step of integration sequence. You can use filters between Watch Topic Messages and Upload Simple Media, so only important data pass from Watch Topic Messages to the next step. WEXTL gives you full control over the process of Sprout Social automation. All parts of workflow are visible on the canvas [4].
Sprout Social on WEXTL has 21 modules for combining marketing automations. Explore Sprout Social documentation for more.
Video slide demonstrates how Watch Topic Messages and Upload Simple Media [6] nodes are used in Sprout Social workflow.
Frequently asked questions
Common questions about automating Sprout Social in your workflows.
Sprout Social has 4 triggers, including "Watch Cases", "Watch Messages", and "Watch Post Analytics", and more. Triggers are start points of the workflow, and automations may start from them.
Integration has 17 actions, including "Create a Publishing Post", "Get a Publishing Post", and "Get Cases", and more. Refer to our Sprout Social Documentation for detailed inputs and outputs.
No. Most automations are built visually on the canvas by picking triggers, actions, and mapping fields. You can add custom JavaScript with Functions when advanced logic is needed — but our customers do that in rare cases [4].
Yes. Connections are authenticated per account, credentials are encrypted at rest, and you can enforce approvals and team-level access controls on any automation.
The Sprout Social integration on WEXTL runs directly on its vendor public API — every field name, authentication method, and rate limit is controlled by Sprout Social official API and covered in documentation [3]. WEXTL handles the request signing and pagination for you.
Absolutely. Where Sprout Social provides native webhooks, you can use instant triggers to eliminate polling delay. For custom webhooks, WEXTL offers Custom Webhook node, so you can start automation whenever Sprout Social or any other service sends event to webhook URL.
WEXTL is an AI-first visual canvas. The platform allows you to describe automation in plain text — and AI will wire nodes for Sprout Social inside the workflow builder [4]. You can also use built-in workflow nodes (AI Agent, Human in the Loop, Condition, Aggregate Results) in pair with Sprout Social modules to craft complex integration flows with branches, filtering, and conditional logic. There are absolutely no limits of what you can build.
References
List of sources used to gather information about the Sprout Social integration.
- Sprout Social integration source code, module specs and credentials implementation.
- Internal Sprout Social integration documentation, structured input and output parameters, scopes, and authentication methods.
- Official Sprout Social vendor API documentation — used to verify field meanings, authentication flows, and anything our own specs don't fully capture.
- WEXTL® Visual Workflow Builder, anonymized data from our technical support team.
- WEXTL® Apps Library
- WEXTL® Sprout Social App Documentation
- WEXTL® Workflow Scheduler
- WEXTL® HTTP node documentation