Snapchat Ads Integration

Snapchat's self-serve ad platform for campaigns, audiences, and lead ads. Turn Snapchat Ads engagement into automated marketing workflows that keep leads and audiences moving. Start with Watch New Leads, then use Extract a Snap ID and Get a Bid Estimate for an Ad Squad to trigger the next step.

Explore Documentation

3-day trialCancel anytimeUp to 10 minutes quick set up

GDPR
Data Encryption
2FA
Local Data Region

Supported triggers and actions for Snapchat Ads integration

Triggers can detect changes in Snapchat Ads and run actions that can create, search or modify data inside Snapchat Ads automatically [3] — exactly how you set them.

Watch New LeadsTriggers when someone submits a Snapchat lead generation form.
Extract a Snap IDReturns the Snap ID behind a Snapchat share link.
Get a Bid Estimate for an Ad SquadReturns the suggested bid range for an ad squad.
Get a Bid Estimate for a Targeting SpecReturns the suggested bid range for a targeting spec.
Get a Bid RecommendationReturns a recommended bid for the target cost bid strategy.
Get a Billing CenterReturns a single billing center.
Get a CampaignReturns a single campaign.
Get a Campaign Stats ReportReturns the status and download link of a background campaign report.
Get a CatalogReturns a single product catalog.
Get a CreativeReturns a single creative.
Get a Creative Preview PageReturns a Snap-hosted web page that previews a creative.
Get a Creative SnapcodeReturns the Snapcode image link used to preview a creative on a phone.
Get a Custom ConversionReturns a single custom conversion.
Get Ad Account StatsReturns delivery and conversion metrics for an ad account.
Get Ads by IDsRetrieves several ads by their IDs in one request.
Get Ad Squad Ad RestrictionsReturns which ad types an ad squad can contain.
Get Ad Squad Outcome EstimatesEstimates daily and weekly results for draft ad squads.
Get Ad Squads by IDsRetrieves several ad squads by their IDs in one request.
Get Ad Squad StatsReturns delivery and conversion metrics for an ad squad.
Get Ad Squad UI Render DataReturns the Ads Manager display settings of an ad squad.
Get Ad StatsReturns delivery and conversion metrics for an ad.
Get a Dynamic TemplateReturns a single dynamic ad template.
Get a Feed UploadReturns the status and summary of a single feed upload.
Get a Funding SourceReturns a single funding source.
Get a Lead Generation FormReturns a single lead generation form with its questions.
Get a Lead ReportReturns the status and download link of a lead report.
Get a Lens PreviewReturns the preview files of an AR lens media item.
Get a Marketing Mix Modeling ReportReturns the status and download link of a marketing mix modeling report.
Get a Media ItemReturns a single media item and its upload status.
Get a Media PreviewReturns a temporary link to preview a media item.
Get a Media ThumbnailReturns a temporary link to the thumbnail of a video media item.
Get a MemberReturns a single organization member.
Get an AdReturns a single ad.
Get an Ad AccountReturns a single ad account.
Get an Ad Account PixelReturns the pixel linked to an ad account.
Get an Ad Account Stats ReportReturns the status and download link of a background ad account report.
Get an Ads Library AdReturns the public details of one ad in the Ads Library.
Get an Ad SquadReturns a single ad squad.
Get an Ad Squad Stats ReportReturns the status and download link of a background ad squad report.
Get an Ad Stats ReportReturns the status and download link of a background ad report.
Get an Audience SegmentReturns a single audience segment.
Get an Interaction ZoneReturns a single interaction zone.
Get an InvoiceReturns a single invoice.
Get an Offer DisclaimerReturns a single offer disclaimer.
Get an OrganizationReturns a single organization.
Get an SKAdNetwork Campaign ID StatusReturns how many SKAdNetwork campaign IDs a Snap app has in use.
Get a PixelReturns a single pixel.
Get a Product FeedReturns a single product feed.
Get a Product SetReturns a single product set.
Get a Snap AppReturns a single Snap app.
Get a Targeting SpecReturns a single separated targeting spec.
Get Audience InsightsReturns demographic and interest insights for a target audience.
Get Audience Size for an Ad SquadReturns the estimated reach range of an ad squad.
Get Audience Size for an Ad Squad SpecReturns the estimated reach range of a draft ad squad.
Get Audience Size for a Targeting SpecReturns the estimated reach range of a targeting spec.
Get Authenticated UserReturns the Snapchat user this connection is signed in as.
Get Campaigns by IDsRetrieves several campaigns by their IDs in one request.
Get Campaign StatsReturns delivery and conversion metrics for a campaign.
Get Catalog DiagnosticsReturns how catalog products are distributed across a product property.
Get Creatives by IDsRetrieves several creatives by their IDs in one request.
Get Creative StatsReturns delivery and conversion metrics for a creative.
Get Event DetailsReturns a single reminder event.
Get Media Items by IDsRetrieves several media items by their IDs in one request.
Get Media StatsReturns delivery and conversion metrics for a media item.
Get Pixel Campaign EligibilityReturns the optimization goals and conversion windows a pixel is eligible for.
Get Pixel Domain StatsReturns pixel event counts for one website domain.
Get Pixel Event Quality ScoresReturns the signal readiness score and recommendations for a pixel.
Get Snap App Campaign EligibilityReturns the optimization goals and conversion windows a Snap app is eligible for.
Get Snap App Event Quality ScoresReturns the signal readiness score and recommendations for a Snap app.
Get Targeting Options by CountryReturns which targeting types are available in each country.
List Ad Account RolesRetrieves the roles granted on an ad account.
List Ad AccountsRetrieves the ad accounts in an organization.
List Ad Account Snap AppsRetrieves the Snap apps linked to an ad account.
List Ad Change LogsRetrieves the change history of an ad.
List Ad Partner ProfilesRetrieves the creator profiles partnered with a brand profile.
List AdsRetrieves the ads in an ad account.
List Ads in a CampaignRetrieves the ads in a campaign.
List Ads in an Ad SquadRetrieves the ads in an ad squad.
List Ad Squad Change LogsRetrieves the change history of an ad squad.
List Ad SquadsRetrieves the ad squads in an ad account.
List Ad Squads in a CampaignRetrieves the ad squads in a campaign.
List Ad Squad Targeting SpecsRetrieves the separated targeting specs of an ad squad.
List Ad Squad UI Render DataRetrieves the Ads Manager display settings of ad squads in an ad account.
List Advanced DemographicsRetrieves the advanced demographic segments available for targeting.
List Age GroupsRetrieves the age groups available for targeting.
List Audience SegmentsRetrieves the audience segments in an ad account.
List Billing CentersRetrieves the billing centers of an organization.
List Campaign Change LogsRetrieves the change history of a campaign.
List CampaignsRetrieves the campaigns in an ad account.
List CarriersRetrieves the mobile carriers available for targeting.
List Catalog RolesRetrieves the roles granted on a product catalog.
List CatalogsRetrieves the product catalogs of an organization.
List Connection TypesRetrieves the network connection types available for targeting.
List CountriesRetrieves the countries available for targeting.
List Creative Change LogsRetrieves the change history of a creative.
List CreativesRetrieves the creatives in an ad account.
List Device MakesRetrieves the device makes and models available for targeting.
List Dynamic Template Change LogsRetrieves the change history of a dynamic ad template.
List Dynamic TemplatesRetrieves the dynamic ad templates in an ad account.
List Event DetailsRetrieves the reminder event details in an ad account.
List Feed UploadsRetrieves the upload history of a product feed.
List Funding SourcesRetrieves the funding sources of an organization.
List GendersRetrieves the genders available for targeting.
List Interaction ZonesRetrieves the interaction zones in an ad account.
List InvoicesRetrieves the invoices of an ad account.
List LanguagesRetrieves the languages available for targeting.
List Lead Generation FormsRetrieves the lead generation forms in an ad account.
List Lifestyle CategoriesRetrieves the Snap lifestyle interest categories available for targeting.
List Location CategoriesRetrieves the location categories available for targeting.
List MediaRetrieves the media items in an ad account.
List Member RolesRetrieves the roles held by an organization member.
List MembersRetrieves the members of an organization.
List MetrosRetrieves the metro areas of a country available for targeting.
List Nielsen InterestsRetrieves the Nielsen interest segments available for targeting.
List Offer DisclaimersRetrieves the offer disclaimers in an ad account.
List Operating SystemsRetrieves the device operating systems available for targeting.
List Organization RolesRetrieves the roles granted in an organization.
List OrganizationsRetrieves the organizations the connected user belongs to.
List OS VersionsRetrieves the operating system versions available for targeting.
List Pixel Custom ConversionsRetrieves the custom conversions defined on a pixel.
List Pixel DomainsRetrieves the website domains a pixel has fired on.
List PixelsRetrieves the pixels of an organization.
List Postal CodesRetrieves the postal codes of a country available for targeting.
List Product FeedsRetrieves the product feeds of a catalog.
List Product SetsRetrieves the product sets of a catalog.
List RegionsRetrieves the regions of a country available for targeting.
List Shopper SegmentsRetrieves the shopper segments available for targeting.
List SKAdNetwork Ad SquadsRetrieves the ad squads enrolled in SKAdNetwork for a Snap app.
List Snap App Custom ConversionsRetrieves the custom conversions defined on a Snap app.
List Snap AppsRetrieves the Snap apps of an organization.
List Source OrganizationsRetrieves the organizations that shared ad accounts with you for marketing mix modeling.
List Sponsored ContentRetrieves public sponsored creator content.
List TransactionsRetrieves the financial transactions of an organization.
List Verified Phone NumbersRetrieves the verified phone numbers an ad account can use in call and text ads.
List Visitation SegmentsRetrieves the place visitation segments available for targeting.
Search Catalog FlightsSearches the flights in a flight catalog with a filter.
Search Catalog HotelsSearches the hotels in a hotel catalog with a filter.
Search Catalog ProductsSearches the products in a catalog with a filter.
Search Products for Collection AdsChecks which catalog products match a collection ad filter.
Search Sponsored ContentSearches public sponsored creator content with filters.
Search the Ads LibrarySearches public ads shown in the European Union by advertiser, country, and date.
Add Users to a SegmentAdds hashed customer identifiers to a customer list segment.
Change Ad FieldsChanges selected fields of an ad without resending the rest.
Change Ad Squad FieldsChanges selected fields of an ad squad without resending the rest.
Change Campaign FieldsChanges selected fields of a campaign without resending the rest.
Change Creative FieldsChanges selected fields of a creative without resending the rest.
Claim Media by Ad CodeClaims a creator's content into an ad account using an ad code.
Claim Media by Snap IDClaims public Snapchat content into an ad account using its Snap ID.
Combine SnapsCombines several claimed Snaps into one media item.
Copy Media to Another Ad AccountCopies media items into another ad account in the same organization.
Create a Billing CenterCreates a new billing center for invoices.
Create a CampaignCreates a new campaign in an ad account.
Create a CatalogCreates a new product catalog.
Create a Catalog RoleGrants a product catalog role to a member.
Create a CreativeCreates a new creative in an ad account.
Create a Creative ElementCreates a button element for a collection ad.
Create Ad Squad UI Render DataSaves the Ads Manager display settings of an ad squad.
Create a Dynamic TemplateCreates a dynamic ad template.
Create a Feed UploadStarts a one-time import of a product file into a feed.
Create a Lead Generation FormCreates a lead generation form that lead ads can show.
Create a Lead ReportStarts a background export of the leads collected in an ad account.
Create a Marketing Mix Modeling ReportStarts a marketing mix modeling report for a shared ad account.
Create a Media ItemCreates an empty media item to upload a file into.
Create a MemberInvites a new member to an organization.
Create an AdCreates a new ad in an ad squad.
Create an Ad AccountCreates a new ad account in an organization.
Create an Ad Account RoleGrants an ad account role to a member.
Create an Ad SquadCreates a new ad squad in a campaign.
Create an Audience SegmentCreates a new audience segment in an ad account.
Create an Interaction ZoneCreates an interaction zone that groups collection ad buttons.
Create an Offer DisclaimerCreates an offer disclaimer that creatives can show.
Create an Organization RoleGrants an organization role to a member.
Create a Pixel Custom ConversionCreates a custom conversion on a pixel.
Create a Product FeedCreates a new product feed in a catalog.
Create a Product SetCreates a product set from a catalog filter.
Create a Reach and Frequency ForecastRequests a reach and frequency forecast for a reserved campaign.
Create a Reach Overlap ReportStarts a background report of the audience overlap between campaigns, ad squads, or ads.
Create a Snap App Custom ConversionCreates a custom conversion on a Snap app.
Create Event DetailsCreates a reminder event for reminder creatives.
Delete a CampaignDeletes a campaign permanently.
Delete a CatalogDeletes a product catalog permanently.
Delete a Custom ConversionDeletes a custom conversion from a pixel or Snap app.
Delete a MemberRemoves a member from an organization.
Delete an AdDeletes an ad permanently.
Delete an Ad SquadDeletes an ad squad permanently.
Delete an Audience SegmentDeletes an audience segment permanently.
Delete an Offer DisclaimerDeletes an offer disclaimer permanently.
Delete a Product FeedDeletes a product feed permanently.
Delete a Product SetDeletes a product set permanently.
Delete a RoleDeletes an organization, ad account, or catalog role.
Delete Event DetailsDeletes a reminder event permanently.
Finish a Chunked Media UploadCompletes a chunked media upload after all parts are sent.
Make an API CallPerforms an arbitrary authorized API call.
Remove All Users from a SegmentRemoves every member from a customer list segment.
Remove Users from a SegmentRemoves hashed customer identifiers from a customer list segment.
Start a Chunked Media UploadStarts a chunked upload for a large video file.
Update a Billing CenterUpdates an existing billing center.
Update a CampaignUpdates an existing campaign.
Update a CatalogRenames a product catalog.
Update a CreativeUpdates an existing creative.
Update Ad Squad Targeting SpecsReplaces the separated targeting specs of an ad squad.
Update a Dynamic TemplateUpdates an existing dynamic ad template.
Update an AdUpdates an existing ad.
Update an Ad AccountUpdates an existing ad account.
Update an Ad Account PixelRenames the pixel linked to an ad account.
Update an Ad Account RoleChanges the type of an existing ad account role.
Update an Ad SquadUpdates an existing ad squad.
Update an Audience SegmentUpdates the name or retention of an audience segment.
Update a PixelRenames a pixel at the organization level.
Update a Product FeedUpdates an existing product feed.
Update a Product SetUpdates the name or filter of a product set.
Upload a Media ChunkUploads one part of a chunked media upload.
Upload a Media FileUploads an image, video, or playable file into a media item.

How to integrate Snapchat Ads in automation workflow?

3 simple steps to make your Snapchat Ads connected with other apps in automation workflows on WEXTL. Up to 10 minutes integration set up.

STEP 1

Select Snapchat Ads in workflow

Pick Snapchat Ads app in the workflow builder [4] - just one click to select the app.

STEP 2

Connect Snapchat Ads

When prompted, authorize access to Snapchat Ads in WEXTL once. Snapchat Ads credentials are encrypted and never shared with WEXTL. Authorization will be reused in any future API calls [3].

WEXTL wants to integrate with your Snapchat Ads account. Approve?

STEP 3

Build a workflow

Build your workflow with Snapchat Ads yourself or with WEXTL® AI Builder. Connect Snapchat Ads to any available integrations [5], or use HTTP node to go beyond them.

Snapchat Ads

How Snapchat Ads connects and integrates with WEXTL

Save and approve your credentials once — WEXTL® stores authorization information encrypted and reuses the authentication whenever Snapchat Ads app is called in workflows. That allows your marketing automations to run without your attention, per defined schedule [7]. Explore documentation [6] for a detailed list of fields that Snapchat Ads supports.

Full Snapchat Ads API documentation

The following table illustrates what fields Snapchat Ads integration require during authorization flow inside our workflow builder [4].

Demonstration of Snapchat Ads connection step inside WEXTL Workflow Builder [4].

Field	Type	Help
Client IDRequired	text	Create an OAuth app in Snap Business Manager (Business Details, OAuth Apps; Organization Admin only) and copy its Client ID. Add https://wextl.com/api/oauth/app/callback as its redirect URI.
Client SecretRequired	password	Copy the Client Secret from the same OAuth app. Snapchat shows it only once, when the app is created.

Connect Snapchat Ads to popular apps on WEXTL

Enter a name of the other app you want to sync with Snapchat Ads below. Click on selected app to explore integration options with Snapchat Ads. If the app you search for is not available in WEXTL yet, you can use HTTP node [10] instead to integrate it directly.

Example automation with Snapchat Ads integration

Select Watch New Leads trigger from Snapchat Ads - this will be a starting point in your automation. Whenever event happens in Snapchat Ads, workflow will start [7] from Watch New Leads node.

Search for Create a Lead Generation Form, connect it as the next step of integration sequence. You can use filters between Watch New Leads and Create a Lead Generation Form, so only important data pass from Watch New Leads to the next step. WEXTL gives you full control over the process of Snapchat Ads automation. All parts of workflow are visible on the canvas [4].

Snapchat Ads on WEXTL has 213 modules for combining marketing automations. Explore Snapchat Ads documentation for more.

Snapchat Ads

Watch New Leads

AWeber

Performs action

AWeber

Triggers

Snapchat Ads

Create a Lead Generation Form

Demonstration of how visual Snapchat Ads automation [6] looks in WEXTL.

Frequently asked questions

Common questions about automating Snapchat Ads in your workflows.

Snapchat Ads has 1 trigger, including "Watch New Leads". Triggers are start points of the workflow, and automations may start from them.

Integration has 212 actions, including "Extract a Snap ID", "Get a Bid Estimate for an Ad Squad", and "Get a Bid Estimate for a Targeting Spec", and more. Refer to our Snapchat Ads Documentation for detailed inputs and outputs.

No. Most automations are built visually on the canvas by picking triggers, actions, and mapping fields. You can add custom JavaScript with Functions when advanced logic is needed — but our customers do that in rare cases [4].

Yes. Connections are authenticated per account, credentials are encrypted at rest, and you can enforce approvals and team-level access controls on any automation.

The Snapchat Ads integration on WEXTL runs directly on its vendor public API — every field name, authentication method, and rate limit is controlled by Snapchat Ads official API and covered in documentation [3]. WEXTL handles the request signing and pagination for you.

Absolutely. Where Snapchat Ads provides native webhooks, you can use instant triggers to eliminate polling delay. For custom webhooks, WEXTL offers Custom Webhook node, so you can start automation whenever Snapchat Ads or any other service sends event to webhook URL.

WEXTL is an AI-first visual canvas. The platform allows you to describe automation in plain text — and AI will wire nodes for Snapchat Ads inside the workflow builder [4]. You can also use built-in workflow nodes (AI Agent, Human in the Loop, Condition, Aggregate Results) in pair with Snapchat Ads modules to craft complex integration flows with branches, filtering, and conditional logic. There are absolutely no limits of what you can build.

References

List of sources used to gather information about the Snapchat Ads integration.

Snapchat Ads integration source code, module specs and credentials implementation.
Internal Snapchat Ads integration documentation, structured input and output parameters, scopes, and authentication methods.
Official Snapchat Ads vendor API documentation — used to verify field meanings, authentication flows, and anything our own specs don't fully capture.
WEXTL® Visual Workflow Builder, anonymized data from our technical support team.
WEXTL® Apps Library
WEXTL® Snapchat Ads App Documentation
WEXTL® Workflow Scheduler
WEXTL® HTTP node documentation

Snapchat Ads Integration

Supported triggers and actions for Snapchat Ads integration